In 2002, the City of Jacksonville Beach Electric Utility serviced more than 32,000 customers from Jacksonville Beach, Neptune Beach, Ponte Vedra and Palm Valley. However, neither their name nor their brand were representative of the utility’s service area or goals. While utility service is merely one function of most city governments, the City of Jacksonville Beach felt their customers deserved a brand more representative of their goals and values: customer service, reliability, and commitment to their communities and environment. Read more..
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